NES

Your brand makes a promise. We measure whether it holds.

Sentinel reads your whole public brand every week and scores how consistently the promise holds. The moment the gap widens, you hear about it, before your customers do.

Free during early access · no card · founding terms when pricing arrives

Sentinel · weekly readlive
Your brand · NES
71−3 this read
Next re-read · Mon 06:00Top 34%
Simulated demo feed · real reads run weekly
Drift alert · your brandMon 06:00

Trust Leakage rose 7 points (12→19) this week. Biggest mover across your 5 scores.

8 wk agothis wk
1,600+brands in dataset
6667158SSRN methodology
MCPon official registry
0emails on quiet weeks
01 / Claim vs reality

Your website barely changes. Your brand drifts anyway.

A homepage is a careful promise, edited to sound perfect. But a brand is more than its homepage. Claims stop matching evidence, trust signals age, the story stops holding together. That gap is invisible from the inside, until it starts costing you. Sentinel re-reads the whole public brand weekly, and only speaks when the gap actually moves.

What you publish

“Trusted by teams that care about consistency.” Polished, unchanging, always on.

What the market feels

Proof pages lag. Messaging forks. Trust leakage creeps 7 points before anyone inside notices.

· / See it in 55 seconds
02 / What Sentinel does

We read your whole brand. You see where the gap opens.

01
Weekly re-reads, 3 brands

Your brand and two more: competitors, sister brands, a client. The same published NES methodology every week, so movement means something.

02
We flag the gap, not the noise

The moment your score moves more than 5 points, you get the direction, the delta, and the biggest driver. Quiet weeks send nothing at all.

03
Benchmark vs 1,600+ brands

See the percentile your brand actually sits at, not a number in isolation, plus an AI coach to work through what to fix.

04
Your AI can query it

Connect the NES tools to Claude or ChatGPT and ask 'what changed on my brand this week' mid-conversation. Three seats for your team.

03 / Setup~2 min
01
Create a free account

Email or Google. No card, no trial countdown. Full access opens immediately.

02
Add up to 3 brands

Yours, a competitor, a client. First reads run right away; that's your baseline.

03
Get alerted when it matters

Weekly re-reads compare against baseline. You hear from us only when something moves.

04 / The offer
SentinelEarly access
Freewhile in early access

No card. When pricing arrives, founding accounts get special terms.

See your score free →
3brands monitored continuously
7dauto re-reads across all three
>5point moves trigger a drift alert
audit any brand on demand
1,600+brand benchmark dataset
+historical trend graphs
MCPfor Claude / ChatGPT / Cursor
3team seats
05 / Inside the dashboard

Free to watch. Deep when you need it.

Every account starts with the full monitoring layer. The deeper reads live one click away, ordered from the same dashboard and saved to it.

Included free
  • Weekly monitoringUp to 3 brands re-read every week, five scores each
  • Drift alertsEmail the moment any score moves meaningfully
  • BenchmarkYour rank against 1,600+ tracked brands, 2,600+ reads
  • MCP accessConnect Claude or ChatGPT; ask your AI about your own portfolio
Deep reads, on demand
  • $29AI Brand Visibility Reportwhat ChatGPT, Claude and Gemini say about you
  • $49Full Website Auditevery leak found, with rewrites and a 2-week plan
  • $778Claim-vs-Reality Diagnosticwhat you say vs what customers feel, quantified
  • $2,399Review-Inferred NESyour reviews and forums read against your claims

Plus Measured NES and done-for-you correction, scoped with us. Delivered reports are emailed and saved under Your Reports in the dashboard.

Start free with Sentinel
06 / Done-for-you

Want a detailed report, or the fixes actually done?

The scan shows you where it leaks. Our consulting team does the rest: deep human-reviewed audits, brand and messaging correction, PR, and AI systems that keep you consistent. A small number of clients at a time, senior hands only.

Tell us what you’re facing →A human replies within a day. No pitch deck, no obligation.
07 / Fair questions
Where do the scores come from?+

Public signals: your website and key pages, read against the published NES framework (SSRN Abstract 6667158). It's a directional read of consistency, not a fraud or financial check, and nothing installs on your site.

Why is it free? What's the catch?+

We're in early access and optimizing for learning, not revenue. The catch is only that pricing will exist one day. Founding accounts will get special terms and plenty of notice, and for teams that want hands-on help, we offer paid consulting.

Do quiet weeks cost me attention?+

No. If nothing moves more than 5 points, Sentinel stays silent. The product is designed to be forgotten until it matters.

Can my team use it?+

Three seats: invite two teammates from settings. They see the same dashboard and can run scans.

The gap is opening either way.
The only question is whether you see it first.

Free during early access · no card · founding terms later

See your score free →