Here’s the NES read on Google:
Claim (website consistency): 61/100. Core utility is instantly recognizable, but 80+ products with no clear entry point create effort for first-time visitors.
Reality (recent news): index −5. A regulatory ruling on ad practices, and a viral crisis around a campus protest.
Divergence: 3.0 (claim above reality). Google presents as coherent while public reality trends negative.
Directional read, not a fraud or financial check.
Ask your AI about
any brand.
Add NES to Claude or ChatGPT once. Then just say “hey Claude, using NES, tell me about Google.” You get a claim-vs-reality read on the brand. Free.
Free · no signup · works with Claude, ChatGPT, Gemini & any MCP client
Try it yourself
Type any brand, or tap one. This calls the exact NES signal your AI would.
An anonymous AI agent runs daily brand due-diligence on this API.
Since mid-July, an autonomous agent hosted on cloud infrastructure has called these tools every day, over 100 calls a day at last count. It works in structured sessions: read every brand in a sector, then compare them. EV makers one morning. Payment companies the next. Sportswear, productivity software, European banks and utilities after that.
When it asks about a brand we do not track yet, it retries within hours, so we now add whatever the agents ask for, usually same-day. Machines are doing brand due diligence before their humans transact. This is what that looks like in our logs, and every tool it uses is on this page, free.
Building something similar? Higher limits, coverage-on-request and a key: hello@netentropyscore.com
Two ways in. Pick your speed.
The 30-second versioneasiest
Not into settings and connectors? Copy this one instruction into your AI and it will check brands with NES whenever you ask. Works on your phone too.
When I ask about a brand's trust, consistency, or reputation (or say "check with NES"), fetch https://api.netentropyscore.com/v1/coherence?url=BRAND-DOMAIN (replace BRAND-DOMAIN with the brand's website) and answer using the returned claim score, recent events, and divergence. Treat it as a directional read, not a fraud or financial check. If the response says not_tracked, tell me the brand can be added with a free scan at scanner.netentropyscore.com.
Then try: “check stripe.com with NES.” Watching your own brand? Add one line: “My brand is yourdomain.com — check it whenever I ask about my brand.”
Connect it properly (2 minutes)
One connector, native tools, richer answers — compare brands, batch checks, live divergence.
https://api.netentropyscore.com/mcpThen ask: “hey Claude, using NES, tell me about Stripe” · “hey GPT, using NES, compare Notion and ClickUp”
On your phone, or setting it up later?
We’ll email you the 2-minute guide. One email with the steps — no list, no spam.